News: Soon You’ll be Able to Barf and Read Ads at the Same Time
From CNN.COM:
US Airways to place ads on barf bags
US Airways wants to make the most out of a nauseating situation.
The Tempe, Arizona-based airline plans to sell advertisements on its air-sickness bags — those pint-sized expandable envelopes tucked between the in-flight magazines and safety cards.
“They’re in every back seat pocket,” said spokesman Phil Gee. “We figure while it’s there, why don’t we make it multipurpose?”
Passengers should see the new, commercialized sickness bags in September, he said.
The ads are just the latest initiative the company has used to squeeze out a bigger profit.
(more here)
Megan — On 7-19-2006 at 3:44 pm
you know… that isn’t half bad.
I know that I always play with the stuff in seat pockets on the plane.
and heck, they could do something smart and advertise an airsickness drug.